Facebook IQ: Coming of Age on Screens, Indonesia
By harnessing Facebook insights and working with world-class researchers, Facebook IQ aims to help marketers understand people across generations, geographies, devices and time. "Coming of Age on Screens" was a global study for advertisers wanting to reach millennials on what it's like to come of age in a mobile, connected world, where young people express almost everything.
A series of animations was created, run as a digital campaign on facebook to get the clicks pouring in,
along with print collateral which was given out at Facebook OpenHouse events