Chupa Chups Screamstopper
client Chupa Chups
agency BBH
The scariest thing about Halloween is not undead, inbred cannibals but rather, letting out an embarrassing scream of terror in front of your mates. To combat this humiliation, we repackaged the classic Chupachup Lollipop as delicious 'Scream Stopper' over October and distributed them at Cinemas.
